When we founded Benefit Performance Associates in the late 1990’s, the concept was to help businesses develop effective employee benefit programs that would help manage the ever-increasing cost of health care, as well as develop strategies to help promote a healthy workplace. We envisioned integrating a whole-person approach to health with financial stability, with that effort coordinated in the best interest of the plan members to optimize their personal and organizational productivity.

BPA’s analysis of health care claims data indicates that 20 percent of the benefit population frequently utilize 80 percent of the health care dollars. With that in mind, we designed a healthcare intervention to address the needs of the highest health care utilizers in any benefit plan; and in 2001 we unveiled our flagship health-risk management program — the Integrated Health Advocacy Program® (IHAP®).